Fashion Report

Megan Fox The New Face of Emporio Armani Underwear

January 26, 2010

Move over Victoria Beckham, Megan Fox has been named the new face (and body) of Emporio Armani Underwear and Armani Jeans.

Megan Fox for Emporio Armani Underwear CampaignThe highly anticipated Megan Fox For Emporio Armani Underwear and Armani Jeans ads, shot by Mert Alas and Marcus Piggott, are out! Victoria Beckham has opted not to renew her one-year contract with Armani after choosing to instead put her energy into her various fashion and beauty ventures, which include dVb Style denim and dress collection, a line of sunglasses, and a number of fragrances under the Intimately Beckham label.

It seems Giorgio Armani is extremely pleased with the new direction the label is taking. "Megan is young and sexy and has a lot of spirit. Both Emporio Armani Underwear and Armani Jeans are all about a youthful attitude, making her the perfect choice for the collections." The Emporio Armani Underwear shots display the Transformers starlet in matching lace and striped underwear sets. Megan in undies is definitely sexy, but after seeing Eva Mendes and Jamie Dornan's latest CK Jeans ads...these seem a tad reserved. 

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